Your renders are already cinematic. They just don't move.
You commission visualisation for a building that doesn't exist yet — then post one still and move on. Those files are the closest thing to footage of the future, and they're sitting in a folder. We put them in motion, daily, so the practice stays in front of the people who award the work.
Month-to-month, no agency retainer. We scope the right plan and pricing with you on a quick 15-minute call.
One photograph, filmedMade from a single still — an example of the daily video we'd produce for you.
Why strong practices stay invisible
You're selling a building nobody can visit.
The thing you're pitching hasn't been built. A client, a planner, or a developer has to imagine it from a flat image — and imagination is exactly where commissions are won or lost.
Expensive visualisation gets used once.
You pay real money for renders, put one on the website, and file the rest. Every angle, every material study, every interior view is content that never worked a second time.
The gap between completions is long.
Projects take years. Between them there's nothing new to photograph, so the feed goes quiet — and a quiet feed reads as a practice that isn't winning work.
Nobody in the studio wants to be the content person.
Editing, captioning and scheduling is a discipline of its own, and it's the first thing dropped when a deadline or a planning submission lands.
What we run for your practice
Renders that move, every day
We animate your visualisations into clips that travel through the scheme — a push down the approach, a tilt up the elevation, a slow reveal of the courtyard — so a client experiences the building instead of squinting at it. Fresh daily, from files you already own.
One project becomes months of content
A single scheme is dozens of views, materials, details and stages. We turn each into weeks of video and posts, so a project keeps working long after the render is delivered — and the feed never goes quiet between completions.
Built for how practices win work
Concept, massing, material, detail, the finished sequence — paced to how clients and developers actually evaluate a practice, in your language, not a template that also runs a café's account.
Enquiries answered while intent is warm
Add the engagement layer and comments and DMs get a reply within hours, with genuine project enquiries routed to you with context.
A week of your feed
One cinematic video plus posts and carousels, every day — all built from photography an architecture practice already owns. This is the shape of a week, not a stock gallery.
An example week, produced the way we produce a real one — every frame built from photography a business like this already owns. Not a delivered client campaign.
What social media for architects actually looks like when we run it
Most practice accounts are a thin stream of finished-building photos posted whenever someone remembers. We run six recurring pillars instead, so the feed has rhythm and every part of a project earns its own week — from the first massing study to the shot taken three years after handover.
The unbuilt walkthrough
Your visualisation, animated into a journey: the approach along the boundary, the pause at the threshold, the reveal into the double-height space. It is the closest a prospective client will get to standing in a building that does not exist, and it is the single format that outperforms everything else on a practice feed.
Material and detail studies
The eaves junction, the brick bond, the reveal around a window, the soffit detail nobody notices until it is wrong. These read as competence to the people who award work, and they are the posts other architects actually stop for — which is where referrals and competition invitations come from.
Concept through consent
Massing diagrams, site sections, sun studies and the planning drawings themselves, sequenced as carousels. Clients and developers rarely see how a scheme is reasoned into existence, and showing the thinking is what separates a practice from a firm that just draws what it is told.
The archive, re-cut
You paid a professional photographer for a building finished in 2022 and used four frames. We go back through completed-project photography and rebuild it as motion, so a project keeps producing content for years rather than for the fortnight after handover.
Practice and process
Model-making, the pin-up wall, a site visit in the rain, a competition entry going out at midnight. The work wins the commission but people appoint practices they feel they know, and this is the pillar that carries recruitment as much as it carries new business.
Drawing as content
Plans, sections, axonometrics and hand sketches, animated as line-by-line builds. It is the most distinctly architectural thing you own and almost nobody posts it well — which is exactly why it travels.
In practice the mix is weighted to where you are. A studio with three schemes in planning and nothing on site leans hard on renders and drawings; a practice with two completions this year leans on photography and detail. We set the weighting on the handoff call and revisit it as the work changes.
Guestar vs a visualisation studio or agency
| Guestar | Viz studio / agency | |
|---|---|---|
| Daily video | Every day | Per project, if at all |
| Price | Flat monthly rate | $2,000–$5,000/month, or per render |
| Uses renders you already own | Yes — daily | Usually quotes new work |
| Cadence | Daily | Occasional |
| Contract | Month-to-month | Retainer or per-project |
| Engagement replies | Optional add-on | Not included |
Social media for architects — common questions
We already pay for architectural visualisation. Why do we need this?
Can you animate a render of a building that isn't built?
Is it obviously AI?
Will it match how our practice presents itself?
What plans do you offer?
How much of our time does this take each month?
Can you work with our CGI in whatever format we have it?
Do you post about projects that are still confidential?
We run the same service for
Want to see one of your schemes move?
15 minutes on a call and you'll know if this is a fit. If it isn't, we'll tell you.
Book your callPrefer email? admin@guestar.ai