For prestige & classic dealers

A cinematic walkaround of every car you list, done for you.

Your buyers are often hundreds of miles away, committing to a car they will never sit in first. We turn the listing photos you already shoot for every car into a cinematic walkaround — paint, stance, detail, interior — plus daily posts and carousels. You film nothing, and no car gets tied up for a shoot day.

Month-to-month, no agency retainer. We scope the right plan and pricing with you on a quick 15-minute call.

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A dealer draws a cloth along the flank of a classic car in a darkened showroomOne photograph, filmed

Made from a single still — an example of the daily video we'd produce for you.

Daily
Fresh video and posts, made for you
Per car
Every arrival gets its own walkaround
0
Shoot days — we use your listing photos
Rolling
Month-to-month, no agency retainer

Why great stock still gets scrolled past

1

Your listing looks like every other listing on the same portal.

Sixty photos against a white wall, the same three-quarter front angle, the same spec bullets — and then you're a row in a search result on Car & Classic, PistonHeads or Collecting Cars, sorted by price against three near-identical cars. Nothing in that format shows a buyer why yours is the good one, so the conversation starts and ends with the number.

2

A buyer 400 miles away is deciding from a screen.

Enthusiasts and collectors commit to cars they've never sat in, often before anyone views in person. A still can't carry the depth of the paint, the patina on the leather, or the way the car sits on its wheels — so you end up with "can you send me a video?" in the DMs, and someone films it on a phone in a dark unit, on a car worth six figures.

3

The car sells, and its content dies with it.

Your best-performing post is now a dead listing. Stock turns over constantly, so the feed empties exactly when someone who saw that car comes back to see what else you have — and the audience that gathered around it has nothing left to look at.

4

Nobody on a three-person sales team is filming every arrival.

A proper walkaround wants a gimbal, decent light, an hour of nobody shuffling cars around you, and an editor afterwards. With new stock landing most weeks it happens for the hero car and never for the other eleven, which go out with nothing but a gallery. The alternative quote is a content agency at $2,500–$5,000 a month on a six-month signature, with shoot days billed on top.

What we run for your dealership

A cinematic walkaround of every car, from photos you already shoot

Your listing gallery becomes motion: a slow pull along the flank, light travelling across the paint, a push into the badge, the wheel, the stitching, the dials. Built from the same stills you already take for every car — no gimbal, no studio booking, no car tied up for an afternoon. Every arrival gets one, not just the headline piece.

Daily posts and carousels so the feed doesn't empty between arrivals

Detail shots, spec and provenance, history-file finds, prep and workshop moments, sold cars as proof of what you source. The video is the hook; the posts keep you present on the days nothing new comes off the transporter, so a returning buyer always finds a live account.

Written for enthusiasts and collectors, not generic "car content"

Matching numbers, originality, the right options ticked, service history, the difference between a good example and a cheap one — the things a marque buyer screens for before they enquire. We're not a scheduler that also does gyms and dentists, and we don't run main-dealer finance-offer templates.

Comments and DMs answered, so a remote buyer isn't left waiting

Add the engagement layer and "is it still available?", "any history file?" and "will you ship to Germany?" get an on-brand reply within hours, with genuine enquiries passed to you with context. Serious buyers ask at 11pm on a Sunday; those questions shouldn't sit until Tuesday.

Guestar vs an automotive content agency

GuestarTypical agency
Video per carEvery arrival, cinematicThe hero car, if you commission a shoot
Posting cadenceDailyA batch every few weeks
CostScoped on a 15-min call$2,500–$5,000/mo on a retainer
Source materialYour existing listing photosPaid shoot days billed on top
CommitmentMonth-to-month3–6 month minimum, then auto-renews
Comments & DMsOptional engagement layerNot included

Frequently asked

Can you really build a walkaround video from stills?
Yes — that's the core of what we do. We animate your listing photos into short clips with real camera movement: a pull along the flank, an orbit that reads the stance, a push into the badge, the wheel or the dials, light moving over the paint. We run several of the best video models and choose per shot, so it reads as filmed rather than as an effect. No gimbal, no studio booking, and no existing video needed.
Our stock turns over every week. Can you keep up?
That's what a daily cadence is for. As soon as a car's photos land, it goes into the queue — a new arrival doesn't wait for next month's content batch. We take access to your accounts during onboarding and publish directly, so nothing sits on a salesperson's desk waiting to be cut, captioned or approved. You can review what's queued if you want to, but you don't have to touch it.
What happens to a car's content once it sells?
It keeps working. Buyers judge a specialist dealer by what has passed through their hands, not only by what's on the floor today, so sold cars roll into "found its owner" posts and stay as proof of what you source. Between arrivals we run brand, prep and workshop content, so the feed doesn't go flat in the gap between one car leaving and the next landing.
Will it look AI-generated, or misrepresent the car?
Both matter here, and the second one matters more. Every shot is checked against your original photos — body lines, wheels, badges and interior stay true to the car that's actually for sale, and anything that warps a panel or invents a detail gets binned and redone. We don't add spec, change a colour, or tidy away a flaw you've disclosed. The motion is cinematic; the car stays the car.
How much does it cost?
Pricing is scoped to your stock levels and channels on a 15-minute call, month-to-month, with no long agency retainer and no published per-car rate. For context, most dealers come to us comparing against content agencies quoting $2,500–$5,000 a month on a six-month signature, with shoot days charged on top of that.

Want to see one of your cars as a film?

15 minutes on a call and you'll know if this is a fit. If it isn't, we'll tell you.

Book your call

Prefer email? admin@guestar.ai